Krishna Group of Institutions

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BBA

Bachelor of 

Business Administration

About Bachelor of Business Administration

The Bachelor of Business Administration (BBA) is a three year comprehensive undergraduate programme designed to build a strong foundation in business principles, management practices, and entrepreneurial skills. The course equips students with essential knowledge in areas such as marketing, finance, human resources, operations, and business analytics, preparing them for dynamic roles in the corporate world as well as higher studies.

At Krishna Institute of Technology, Kanpur (College Code-351) the programme emphasizes both theoretical learning and practical exposure through case studies, presentations, group discussions, industrial visits, internships, and project work. It aims to develop critical thinking, problem-solving abilities, communication skills, and leadership qualities among students.

Key Features of the Programme

  • International Collaborations & Certifications:

    Krishna Institute of Technology proudly stands as a partner in Uttar Pradesh for the prestigious Intel Unnati Data-Centric Labs in Emerging Technologies and IBM SkillsBuild Program.
    This collaboration brings world-class infrastructure, industry-driven learning, and cutting-edge AI innovation directly to our students, making the campus a hub of future technologies and digital transformation.

  • Comprehensive Curriculum
    Covers core subjects such as Principles of Management, Financial Accounting, Business Economics, Marketing Management, Human Resource Management, and Business Law.
  • Practical Learning Approach
    Inclusion of case studies, live projects, presentations, and internships to bridge the gap between theory and practice.
  • Skill Development
    Focus on soft skills, personality development, communication, and aptitude training for overall growth.
  • Industry Exposure
    Regular guest lectures, workshops, and industrial visits to provide real-world insights.
  • Career-Oriented Specializations
    Options to explore areas such as Marketing, Finance, Human Resources, and International Business (depending on university guidelines).
  • Modern Infrastructure
    Access to smart classrooms, computer labs, libraries, and seminar halls to support effective learning.

Eligibility Criteria

Eligibility

Percentage

Duration

Degree

10+2 (Without Grace)

Passed

3 Years

AKTU, Lucknow

Trainings Offered

C Programming

C++ Programming

Java Programming

Python Programming

Oracle

Django Framework

Career & Job Opportunities

Sales & Marketing Executive

Entry-level roles in sales, brand promotion, and digital marketing across sectors like retail, FMCG, and IT services.

Explore opportunities in identifying leads, developing business plans, and maintaining partner relationships.

Work in finance departments, insurance companies, or stock market firmshandling basic financial data and reporting.

Roles in corporate event mana gement, media planning, or brand communication in event and PR firms.

Eligible for roles like clerk, probationary officer (after competitive exams), and customer service executive in national and private banks.

A BBA degree provides a strong foundation for pursuing an MBA or other postgraduate management programs for advanced career prospects.

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